Welcome to Alternative Analysis, LLC.


Our mission is to improve your strategies and decisions by applying the tools and techniques of alternative analysis. Successful alternative analysis can help you
  • reframe a complex problem;
  • overturn faulty assumptions;
  • identify overlooked sources of risk;
  • identify new strategies; and
  • anticipate, avoid, and even induce surprise.

How can we help you make better decisions?


When combined, these conditions can yield uncertainty, confusion and stress, poor and delayed learning, overconfidence, predicability, and a worrisome susceptibility to surprise. At Alternative Analysis, LLC we offer a range of services to help you identify and counter these effects.

Why should you consider alternative analysis?


The need for alternative analysis is rooted in at least five classes of interconnected conditions:
  • individual (cognitive biases, emotions);
  • organizational (groupthink, policy bias, parochialism);
  • cultural (ethnocentrism, ideology, intercultural incompetence);
  • situational (friction, time, resources, dynamic complexity); and
  • adversarial (manipulation, denial and deception).